BizHostNC IT & Networking

5 Things to Look for in a Promising Web Host

Finding a promising web hosting company for your internet based business is an essential piece to the puzzle. This is the company that has control of your server space, web services and file maintenance, so you want to make sure you are protected. Here are 5 things to look for in a promising web host.

1. Reliability

There is nothing more important than reliability when it comes to selecting a web hosting company. There are a number of things that can go wrong within an internet based business and it is assuring to know that your web host is there for you. Prior to selecting a company, take the time to look at the percentage of time their server is working properly. If the server tends to be down 15% of the time or more, this kills valuable time that you could be working.

2. Contact info

Part of a web hosting company being reliable is also them being available. If your server goes down, you want to know that you can get a hold of the company as soon as possible. The best way to check on the support personnel is to call them up prior to agreeing to anything to test them out.

3. Domain name

With thousands of internet based businesses on the web and millions of web addresses already taken, it can be difficult coming up with an original domain name. However, every web host should be able to provide you with one for a reasonable price. Check into the support they give you for finding a quality domain name and the prices each company charges for a domain name.

4. CGI access

Depending on the type of internet based business you have, you may want to or need to run your own programs. In order to do this, you must have CGI access. Not every web host offers this, and not every company offers the same capabilities for their CGI access. When researching into a web hosting company, check to make sure they offer CGI access that allows you to read, write, and execute on your server.

5. POP account

Having a POP account is vital for your business because of the protection that it offers. A POP account gives you password-protected access to mail that is sent through your website email address.

There are several things you want to look into prior to selecting a web hosting company. The more questions you can come up with to ask the company and the more research you put into your decision, the better off you will be.

Improve your internet marketing with these tips

Are you interested in every way to improve your internet marketing packages? We are giving out multiple tips to help you improve your marketing package in the most efficient ways. The days of newspaper ads are over, and pushing your employees and management to participate in supplying content is a huge factor in product development.

BizHostNC has been doing internet marketing and social media marketing since the beginning of social media. We have seen the rise in popularity of social media marketing really take off over the last few years. Some companies have even chosen to hire Social Media Managers who simply manage all the social media profiles as their career.

What are some things that can give you an edge over the competition, and how should a social media campaign be presented?

Social Media Marketing Tips

  • Your online image is important, you need to have a presence over all social media platforms.
  • Business listing sites such as Angie’s List, and other platforms that clients can submit reviews on (Google Business, Facebook Pages, and more) are super important. If you have tons of bad reviews online, most people will shy away from your service. On the other hand, if you have a 5 star rating with hundreds of happy clients, you are always going to be picked first.
  • Activity within your profiles is important, if a possible lead is surfing the web and comes across an article they are interested in that links back to your Social media profile they are likely to “Like, Follow and Subscribe” to your profile. Guess what, that is the easiest lead generation you will find!

Email Marketing Tips

  • According to data recently compiled by Magnetic, 44 percent of people in the United States and Canada checked their personal email one to three times a day. That means your email marketing campaign could potentially reach millions, even billions of people on a regular basis.
  • Any clients that have made purchases or use your services should always be added to your email marketing campaigns, this keeps them in the loop of new and exciting features or upgrades you offer.
  • Building email lists are the next most important step in lead generation, these email list are your lifeline.
  • Use sweepstakes, raffles and other giveaway or promotional marketing campaigns to really boost involvement in your email marketing campaigns, while doing so you can promote your social media.

Interested in more tips and ideas that BizHostNC uses when boosting your internet marketing to the max? We are always here to answer your questions and support local North Carolina business.